Based on the urban simplicity that eliminates waste, the brand combines functionality with a design that has a mode street atmosphere, special materials with excellent durability, and knit materials that emphasize comfort.
Established in 2015. Zhao Ming, the current representative director of Ashshita Kogyo Co., Ltd., is the sole designer. Born in 1993. “Tokyo is a place that leads the fashion trends of the world, and because it is in an environment where Western and Asian cultures are well-balanced, it is important to understand global fashion and bring Asian culture from Tokyo to the world. In the sneaker industry, American manufacturers are conspicuously leading the way, and we aim to become a manufacturer that can represent Asia, and we are working on devising designs every day.